Privacy Policy

Last updated: July 2026

1. Introduction

BuyDirectAuto.ca ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws.

2. Information We Collect

We collect information you provide directly to us, including: name, email address, phone number, city/province, budget and financing preferences, credit situation, employment details, vehicle preferences, trade-in vehicle details, and documents you upload (such as pay stubs, driver's license, proof of address). We also collect usage data automatically, including IP address, browser type, pages visited, and timestamps.

3. How We Use Your Information

We use your information to: process financing applications and match you with lenders, contact you about vehicles and deals, schedule appointments and consultations, improve our website and services, send marketing communications (with your consent), comply with legal obligations, and prevent fraud.

4. Information Sharing

We do not sell your personal information. We share your information with: lending partners for financing applications (only with your consent), service providers who support our operations (hosting, analytics, email), legal authorities when required by law, and business partners in connection with vehicle purchases or trades.

5. Data Security

We implement reasonable technical and administrative safeguards to protect your information. However, no method of transmission over the internet is 100% secure. We use encryption (SSL/TLS) for data in transit, access controls to limit internal access, and regular security reviews.

6. Your Rights

Under PIPEDA, you have the right to: access your personal information, request corrections, withdraw consent for marketing communications, request deletion of your information (subject to legal retention requirements), and file a complaint with the Privacy Commissioner of Canada if you believe we have violated your privacy rights.

7. Cookies

We use cookies and similar technologies to improve your browsing experience, analyze website traffic, and remember your preferences. You can control cookies through your browser settings. Disabling cookies may affect website functionality.

8. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Financing-related documents are retained for a minimum of 7 years as required by financial regulations.

9. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at info@buydirectauto.ca or 403-404-4036. Our mailing address is available upon request.

BuyDirectAuto.ca operates in compliance with the Personal Information Protection and Electronic Documents Act (PIPEDA). We are committed to transparency and accountability in how we handle your personal information.